SEO Success for Jute Products E-commerce
The Challenge
This e-commerce business sold jute products but had no way to reach their target customers in Russia and Belarus. Starting from absolute zero online presence, they faced the challenge of breaking into international markets thousands of miles away with language barriers and no established digital footprint.
Our Strategy
International SEO requires optimizing for different languages and cultural search behaviors. We researched how Russian and Belarusian customers search for jute products, optimized their product pages for international search results, and structured their website so search engines understood which products were available in which regions.
The Results
In just three and a half months from zero, we generated 14,400 clicks and over 509,000 impressions. The graph shows a dramatic spike in mid-October when Google fully indexed their site and started connecting them with international customers.
The Impact
They went from having zero international customers finding them online to receiving consistent organic traffic from Russia and Belarus. They’re now reaching customers thousands of miles away without expensive foreign advertising. They built a sustainable international business channel that works around the clock.